Marketing & Communication

We offer marketing and communication services specialized in the seafood supply chain

Market research.

We analyze the seafood market with a strategic approach aimed at outlining needs, interests, and trends to respond in a targeted manner to companies that want to maximize their product performance or launch a new one on the market.

Market strategy

Based on the data and insights collected during the analysis phase, we define the communication plan with the most appropriate seafood sector marketing strategy.

Promotional activities

We are dedicated to the promotion of projects, seafood products, and productions that we have previously validated. We do this through:

  • Audits conducted by seafood sector technicians;
  • Production of high-quality content

Communication

Since 2004, we have been responsible for editing the semi-annual periodical “Eurofishmarket”, our magazine entirely dedicated to the seafood sector and addressed to all operators and professionals in the seafood supply chain. Updates for our readers also take place through the website, the blog, our social channels, and our numerous collaborations with TV, print, radio, and online media.

Intermediation and support

We support companies wishing to gain accreditation for their best seafood products through a verification process carried out with specific audits and consultations with specialized technicians. We then organize intermediation activities with events and B2B meetings between interested parties where requested.

Production flows and processes

We offer organizational support to companies in the seafood sector by collaborating, for example, on the structural design of production and packaging laboratories, as well as dedicated software and management systems. Furthermore, we verify the compliance of sales counters in fishmongers, large-scale retail, wholesalers, and platforms, ensuring they meet the required standards.

Strategic Branding Service

We support companies by shaping strong and distinctive seafood brands, weaving together authenticity, history, emotion, and sustainability. From design to labels, from eco-friendly materials to packaging, every detail speaks of value and connection with the audience. A strong brand not only emerges but leaves an indelible mark.

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